What's the difference between Pantone and CMYK colours? When should I use them?

Posted by Sarah Mclennan on 22-Oct-2018 14:05:09

 

Colour is one of the most essential aspects in packaging design – more than 65% of consumers purchasing decisions involve it. Therefore, it’s crucial not only to choose the right colours for your packaging but to determine how you'll achieve the original vision on the press.

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Topics: packaging design, packaging printing, food packaging, master concept design, CMYK, Pantone

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